Well, the first thing is that it indicates popularity. The number of fans that you have reveals how popular a website is. A business page with more than 1,000 fans is more popular than a page with 100 likes. It also indicates trust. In today's world, a successful business, website or blog needs to have a lot of Facebook fans. Social proof is important! And having more fans on your Facebook page indicates more visits. The more fans you have, the number of people who will see your posts will increase.
Here are some ways that you can use your personal page to grow your business page:
After you post an update on your business page, one of the ways to increase exposure and likes is to share that post on your personal page. This is because people that you have as friends on your personal page are more likely to like and interact with that specific post shared from your business page.
This helps increase the number of people that view your posts and go past the 4% of your fan base on your business page. Be sure to invite all your existing friends and new ones to like your business page. I do this about every week, and it does help me get likes to my page.
This is a way to associate your website with your Facebook business page. It's a way to tell search engines that this is your official Facebook business page. When you get a lot of fans, this is something that you should be proud of, and something to show your users. It's a great way to grow your fan base organically. Your readers can follow your website by clicking the like button without having to go to Facebook.
Just because you create a page, don't expect that it will magically get thousands of fans. You also have to promote your business page in other than Facebook.
Promote on other social media networks. If you have accounts with other social media channels, such as Google+ and Pinterest, you can periodically ask your followers to join you on Facebook as well. Be polite and explain to them the benefits from doing so.
Promote on Twitter - besides posting about your Facebook page on other social media networks, you can take advantage of Twitter's interactive features. When you get a new Twitter follower, send them a personalized message and ask them to follow you on Facebook (personal and business page). It is time-consuming but it can produce really great results.
Promote your page in a newsletter - If you have a newsletter, or if you communicate with your readers via email, make sure that you ask them to follow your Facebook page.
Take Advantage Of Your Personal Facebook Account
Here are some ways that you can use your personal page to grow your business page:
After you post an update on your business page, one of the ways to increase exposure and likes is to share that post on your personal page. This is because people that you have as friends on your personal page are more likely to like and interact with that specific post shared from your business page.
This helps increase the number of people that view your posts and go past the 4% of your fan base on your business page. Be sure to invite all your existing friends and new ones to like your business page. I do this about every week, and it does help me get likes to my page.
Add A Facebook Like Box On Your Website
This is a way to associate your website with your Facebook business page. It's a way to tell search engines that this is your official Facebook business page. When you get a lot of fans, this is something that you should be proud of, and something to show your users. It's a great way to grow your fan base organically. Your readers can follow your website by clicking the like button without having to go to Facebook.
Promote Your Own Content
Just because you create a page, don't expect that it will magically get thousands of fans. You also have to promote your business page in other than Facebook.
Promote on other social media networks. If you have accounts with other social media channels, such as Google+ and Pinterest, you can periodically ask your followers to join you on Facebook as well. Be polite and explain to them the benefits from doing so.
Promote on Twitter - besides posting about your Facebook page on other social media networks, you can take advantage of Twitter's interactive features. When you get a new Twitter follower, send them a personalized message and ask them to follow you on Facebook (personal and business page). It is time-consuming but it can produce really great results.
Promote your page in a newsletter - If you have a newsletter, or if you communicate with your readers via email, make sure that you ask them to follow your Facebook page.
credit to : Symone Redmond